
Seems we guage ourselves on the success (or lack of) against our peers. It's always nice to be recognised for the ball breaking work you do, the hours you put in, and the crap you wade through in order to get something to print that resembles an accurate and well presented representation of the job at hand. But let's not hold our breath, that only leads to a blue face and a plummet to the floor to regain consiousness. More often than not all the running around, extra hours and monkeys on our back leads to one thing, dissatisfaction with the final product. Of course it does, because the final product isn't really in our hands anyway, it's the monkeys who have the final say, with little thought as to what actually makes a good front or a decent image. Another day, another hacked or completely disregarded image.
The more I dwell on the concept (and let's face it, I am becoming a little bitter and twisted) the more I realise the importance of the schmooz and the squeaky door gaining the most oil theory. Clearly the head down, bum up philosphy of working hard and creating few waves just doesn't cut it in these times.
Expect nothing and be surprised when something actually comes your way.